Confidentiality policy

Protection of personal data

When you visit the Fondation Louis Vuitton site (the "Site"), 8 Avenue du Mahatma Gandhi, 75116, you may be required to voluntarily provide your personal data (surname, first name and e-mail, possibly your bank details). This data is collected and processed by Fondation Louis Vuitton in order to process your requests (your sign-up as a member, purchasing of tickets of events hosted by Fondation Louis Vuitton or sending of Fondation Louis Vuitton news). You agree to provide, maintain and regularly update the personal data you provide and ensure that this data is accurate, full and up-to-date. When your personal data is collected using forms, you will be informed whether the information is compulsory or optional. Your personal data is also processed using cookies in accordance with article 2, below, in order to improve your browsing on the Site, improve its ergonomics and also allow you to share information on Fondation Louis Vuitton.
For further information on the terms of collection and processing of personal data in connection with the online store, please refer to the personal data clause in the Standard Terms of Sale.


Cookies are used to make browsing on the Site easier and streamline registration or audience measurement procedures. Cookies are text files placed on the hard drive of your computer by a web page server. Your computer is undoubtedly set up to accept cookies. You can however modify this setting so that it refuses them and we suggest that you do so if the use of cookies worries you.

Accordingly, the Site features different categories of cookies that will only be installed if you continue your browsing after having read the banner displayed on the site's home page and informing you of their existence and of their purpose or once you have set up cookies using the drop-down menu displayed by clicking on the "further information" section on the cookie banner.

If you refuse the saving of cookies on your computer, you will no longer be able to benefit from a certain number of features and your browsing on the Site will be liable to be modified. By continuing your browsing after having been informed of the categories of cookies liable to be installed on your computer and their purposes, you are considered to have accepted the placing of cookies on your computer.

When you visit our website, to search, read or download information, we collect and keep, with your permission, certain "visitor information" on you, such as the name of the domain and the host computer from which you connect to the internet, the internet protocol (IP) address of the computer that you use, the date and time of your browsing on our site, and the URLs from which you accessed our site. We use this information to analyse, measure and improve visits to our site. We destroy this information after no more than 13 months.

Cookies issued by third parties may also be placed on the client's computer, subject to you having accepted them first:

- Google Analytics

This site uses Google Analytics, a website analysis service provided by Google Inc.. Google Analytics uses cookies to measure visiting statistics and volumes (counting of the number of internet users browsing on our site) and use of the various components of our site (sections and content visited, path). These cookies are essential as they enable us to improve the interest and ergonomics of our pages as well as detect browsing issues. To systematically refuse Google Analytics cookies, you can visit and use the "Opt-Out" tool provided by Google.

- AddThis cookies

This site also uses cookies issued by third parties enabling you to share content from our site with other people or let them know you have read or give them your opinion on content on our Site via the share buttons. The social networks providing these share buttons are liable to identify you and monitor your browsing on our site if you are logged into your account with the relevant social network on your computer when you browse on our site. We have no control over the process employed by social networks to collect information on your browsing on our Site and regarding personal data in their possession. Please therefore refer to the privacy policies of these social networks in order to acquaint yourself with the intended uses and the browsing information that they can collect using these application buttons. To systematically refuse AddThis cookies, you can visit and use the "Opt-Out" tool provided by AddThis.

- Hotjar cookies

This site also uses third party cookies from this user path analysis service for optimization. To refuse Hotjar cookies consistently, you can go to and use the "Opt-Out" tool made available by Hotjar


Rights of access and correction

All visitors to the Site have the right to access, correct, object to and delete personal information on them that they may exercise at any time by contacting us at the following address: Protection des données personnelles, Fondation Louis Vuitton, 8 Avenue Mahatma Gandhi, 75116 Paris - contact@fondationlouis vuitton - Tel: +33 (0)


Protection of minors

Only adults are required to provide personal data on the Site. Minors are formally prohibited from providing their personal data or that of their friends, as well as from signing up for online services without permission from the person with parental authority over them. Fondation Louis Vuitton shall delete this data if it is aware of this fact. Persons with parental authority may also obtain access to the data of minors or delete their data in accordance with article 3, above.


This confidentiality policy is liable to be regularly updated based on regulatory modifications or changes to the Site.

Please therefore refer to it regularly when you visit the Site.